Featuring the input of highly experienced instructors, this exciting textbook explroes key concepts and develops students analytical, research, and production skills. Each chapter advances the students' knowledge and understanding through a series of developmental assignments and a variety of approaches. Contributors employ a range of different media forms and platforms to consider textual analysi...
Paperback: 160 pages
Publisher: Auteur (March 13, 2009)
Product Dimensions: 9.5 x 0.5 x 7.2 inches
Amazon Rank: 17117199
Format: PDF ePub fb2 TXT fb2 book
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study representation from the point of view of the position and response of audiences and users.A section outlining approaches to production work considers the creation of texts in different media forms, and practical advice aides in developing research skills. A series of industry case studies focus particularly on television shows (including The Wire), film, computer games, advertising, magazines, and newspapers.